Spotify is introducing a new feature that will let users follow venues to get updates and details on concerts scheduled to take place there.
Venues you follow are saved in your library, and you can browse them to see event calendars, information on scheduled concerts, and announcements. Users can also filter upcoming shows at venues by genre.
The company is also updating its live event feed daily instead of weekly to provide the latest event updates.
As before, users can tap on upcoming shows to book tickets via the listed ticketing partner. Spotify experimented with selling tickets itself in 2022, but hasn’t talked about expanding that business since. The company currently partners with ticketing platforms like Live Nation and Ticketmaster instead to sell tickets directly from an artist’s page.
Earlier this year, the company released a new weekly updated playlist called “Concerts Near You,” which lists 30 songs from artists performing around users’ locations, along with details about their next show.
Spotify’s rivals are also concentrating on improving live event discovery on their platforms. In February, SoundCloud partnered with Ticketmaster and Live Nation to let artists list upcoming shows on their pages.
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